Company: bud light
Target audience:adults who are having problems with their jobs in these hard economic times with their compony's going bankrupt.
persuasive methods: Humor
Camera shots: They have a great camera shot when they go outside the building and you see the guy come flying out from the top floor.
Slogan: The Difference is Drinkability
Effective: I thought it was very effective in trying to sell Bud Light.